“He’s a nice guy”. “She’s cute”. “He has a good job”. “She has a good heart”. Almost always, all of these phrases are the kiss of death when it comes to dating. Eventually, after you get older and some dating standards change, these qualities move up in importance when looking for a mate; but initially these phrases will cause you to have many free Friday and Saturday nights. I know from experience! When I stopped always trying to be a “nice guy”- I became a “serial dater”. What flipped the switch? I developed ridges! What commercials do you remember most? The ones that are different. The ones that stand out. They are funny or provocative in some way. They connect […]